Diversify

A photoshoot that challenges norms by showcasing inclusivity in golf. Featuring a diverse group, it breaks stereotypes and reimagines the sport for a broader audience. ‍

In an industry where diversity has traditionally been underrepresented, we wanted to create a visual narrative that challenges the status quo and showcases the beauty of inclusivity. Golf, often associated with a predominantly white demographic, provided the perfect canvas for this important message. The photoshoot brought together a diverse group of talented individuals, representing people of color, and highlighted their passion of golf. In doing so, we aimed to break down stereotypes and inspire a broader audience to see the sport in a new light. The importance of this project lies in its ability to: Promote Inclusivity, challenge stereotypes, celebrate unity and Inspire representation.